Shopper's Optimum Card

The Shopper's Optimum is a Loyalty Rewards Card that is given by Shopper's Drug Mart which allows you to earn points on almost anything that you buy in the store.

For every dollar that you spend in the store you will earn 10 Optimum Points and you can even use those points to buy products in store at no additional cost.

Also with your Shopper's Optimum card, you also get access to exculsive events and special offers that are reserved for card holders such as the Senior's Day event and at Points events in which you can earn up to 20 times the points that you normally earn in store.

You can also use your debit card (RBC only) to earn double the points even faster when you open up a Shoppers Optimum bank account (For only $10.95 a month). In addition to the benefits that you get with a regular Shoppers Optimum card, you can also earn points at any other store that you shop at (However the number of points that you earn elsewhere is equivalent to how much you actually spend ($1 = 1 point instead of $1 = 10 points @ Shoppers Drug Mart). Once you sign up for this special banking account that you can also use to earn Optimum points, You will earn 50 000 Optimum points to start you off.

Personally I find their point earning system to be a very tedious one. You would think that by spending let's say... $300 at Shopper's Drug Mart would earn you 3000 Optimum points according to how their points system works right? Apparently not, because when I actually went back online to check the conversion rate between points and the actual dollar value that it's worth, for 8000 points you would actually only be able to spend $10 worth of merchandise in the store (So I guess 3000 Optimum points is actually worth around $2 or something I don't know either way, I just find these points to be highly worthless unless you have accumlated a ridiculous amount of points to spend on actual merchandise). So bascially if I ever wanted to spend my points on a perfume that I liked, I would probably have to accumulate close to 70 000 Optimum points before I can buy it with my points for no additional cost.

Whether you think the Optimum Rewards Card is right for you is completely your decision, but if I were you, I would pass on it since it will take you a very long time before you can get anything decent with your rewards points (unless you attend every 10x or 20x points event that they have).

You can get the card at your local Shopper's Drug Mart location or online at this link
Click here to Join!

Sources:
What is Optimum?
List of Optimum Offers
RBC Optimum Card